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What is E-Commerce? The use of information technology modules such as the computer channels and the internet in while purchasing and selling of goods and services is known as e-commerce or the electronic commerce. The advantage of using e-commerce is that it provides a 24/7 services to customers offering them with different goods and services that they can choose from and which are readily available in the shopping cart. Consequently, e-commerce disadvantages consumers in that they are only able to view the product upon delivery and the customers can receive their product at a later date or time than they expected. This article will provide some of the essentials details associated with e-commerce that will assist you in managing and operating your e-commerce efficient. Nonetheless, it is essential to familiarize yourself with the different categories available in electronic commerce. The first classification of e-commerce consists of business to business that encompasses entrepreneurs carrying out business with other entrepreneurs. An illustration of business to business type of electronic commerce involves a manufacturing company selling goods to a trader or a wholesaler selling products to retailer.
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The subsequent type of e-commerce is the business to a consumer where a customer purchases goods from a vendor through shopping cart software; therefore, it does not allow human interaction.
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The third type of e-commerce is the consumer to business which requires companies to bid for a business opportunity so that the customer can select the business company that qualifies to carry out the project. Consumer to consumer category is the last class of e-commerce which occurs on online ads and media which permits customers to buy and sell goods and services. After you have your preferred category, it is important to look for the best features to include in your e-commerce website. Some of the features include having an effective search engine optimization feature that provides sitemaps permitting you to submit your site to other search engines enabling buyers to spot your goods and services over the internet. The aim of e-commerce is to get paid upon each delivery of goods and services to your clients; thus, it is important to create a payment module that will be suitable for all your customers when paying for these services. Including promotional tools in your e-commerce is very important because they are capable of boosting your sale. Consumers are easily lured by promotional products, therefore, in the long-term; you may end up retaining customers and further attracting others. Remember to use a filtered catalog that will assist you in managing the costs of different products that you offer and one that will help your clients to trace different products on your site. Lastly, integrate automated shipping and a delivery feature in your e-commerce site that will automatically allow your customers to select their preferred mode of transportation that is convenient to them.